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Privacy Policy

Effective Date: 03/31/2026

Your privacy is very important to us and we take your privacy very seriously. This Privacy
Policy describes how Move Detroit Coalition (“Company”, “we”, “us”, or “our”) collects and
uses the personal information you provide to us on our website and all other websites, mobile
sites, applications, platforms and tools where this Privacy Policy appears or is linked, and
through the use of our services, (collectively the “Site”). It also describes the choices available to
you regarding our use of your personal information and how you can access and update this
information.


We collect, use and are responsible for certain personal information about you. When we do so
we are subject to various laws in the United States, and we are responsible as controller of that
personal information for the purposes of those laws.
By creating an account, providing information to us (by any means, whether in correspondence,
via our Site, or otherwise), or continuing to use our services, you acknowledge that you have
read, understood, and consent to be bound by this Privacy Policy.

IF YOU DO NOT AGREE WITH THIS PRIVACY POLICY OR OUR PRACTICES, YOU
MAY NOT USE OUR SITE. THIS PRIVACY POLICY MAY CHANGE FROM TIME TO
TIME AND YOUR CONTINUED USE OF OUR SITE CONSTITUTES YOUR
ACCEPTANCE OF THOSE CHANGES. WE ENCOURAGE YOU TO REVIEW THIS
PRIVACY POLICY PERIODICALLY.

1. Personal Information We Collect About You.

As used in this Privacy Policy, “personal information” means any information relating to an
identified or identifiable individual. We may collect and use the following personal
information:

Categories of Personal Information Examples Personal Information
*Note, this does not mean that all examples of that category of personal information were in fact collected by us, but reflects our good faith belief to the best of our knowledge that some of that information from the applicable category may be and may have been collected. For example, certain categories of personal information would only be collected if you provided such personal information directly to us
Collected
Category A - Identifiers A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers. Yes
Category B - Customer records information (i.e. Information that identifies, relates to, describes, or is capable of being associated with, a particular individual) Name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. *Some personal information included in this category may overlap with other categories. Yes
Category C - Characteristics of protected classifications under state or federal law Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). No
Category D - Commercial information Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. No
Category E - Biometric information Retina or iris scan, fingerprint, voiceprint, or scan of hand or face geometry. No
Category F - Internet or other electronic network activity information Browsing history, search history, and information regarding a consumer’s interaction with an Internet website, application, or advertisement. Yes
Category G - Geolocation data Physical location or movements. No
Category H - Sensory data Audio, electronic, visual, thermal, olfactory, or similar information. No
Category I - Professional or employment-related information. Place of employment, position, job history, salary, resume, and other related data. No
Category J - Education information, defined as information that is not publicly available personally identifiable information as defined in the Family Educational Rights and Privacy Act (FERPA) Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. No
Category K - Sensitive personal information (1) personal information that reveals: A person’s social security, driver’s license, state identification card, or passport number; A person’s account log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credentials allowing access to an account; A person’s precise geolocation; A person’s racial or ethnic origin, religious or philosophical beliefs, or union membership; The contents of a person’s mail, email, and text messages unless the business is the intended recipient of the communication; or A person’s genetic data. (2) the processing of biometric information for the purpose of uniquely identifying a consumer; (3) personal information collected and analyzed concerning a consumer’s health, or a personal information collected and analyzed concerning a consumer’s sex life or sexual orientation. No
Category L - Inferences drawn from any of the information identified above to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. An inference is essentially a characteristic deduced about a consumer (such as ‘married,’ ‘homeowner,’ ‘online shopper,’ or ‘likely voter’) that is based on other information a business has collected. Yes

This personal information is required to provide the Site and our services to you. If you do
not provide personal information we ask for, it may delay or prevent us from providing our
Site, services, or other information to you.

2. Cookies and Other Tracking Technologies.

Cookies are small text files of information stored by the Internet browser on your computer’s
hard drive. We may use these cookies to collect browsing data to keep track of your
preferences and profile information and to collect general usage and volume statistical
information. Our cookies do not collect personal or confidential information and are not
spyware.

There are a number of different types of cookies, however, our Site uses:


 Essential – These cookies are necessary to the core functionality of our Site and some
of its features, such as access to secure areas.


 Performance and Functionality – These cookies are used to enhance the performance
and functionality of our Site. For example, we may use these cookies so that we
recognize you on our Site and remember your previously selected preferences. These
could include what language you prefer and your geographic location. These cookies
are nonessential to the use of our Site, however, without these cookies, certain
functionality may become unavailable. A mix of first-party and third-party cookies
are used.


 Analytics and Customization – Our Company uses these cookies and technologies to
analyze how the Site is accessed, used, or performing in order to improve your user
experience and to maintain, operate and continually improve the Site. For example,
we use Google Analytics on the Site to collect: page url/page title and user browser/system information, which includes browser type, referrer, language,
java/flash support, IP address, and ad-serving data. For information on how Google
Analytics collects and processes data, visit
www.google.com/policies/privacy/partners/. To opt-out of Google Analytics, visit
Google’s “How you can control the information collected by Google on these sites
and apps” article available here .

 Advertising – These cookies track you across websites and are used to make
advertising messages more relevant to you. They prevent the same ad from
continuously reappearing, ensure that ads are properly displayed for advertisers, and
(in some cases) select advertisements that are based on your interests. Our Company
sometimes shares online data collected through these cookies with our advertising
partners, however, no information will be shared with a third party for the third
party’s direct marketing purposes. If you would like to learn more about the third
party advertisers that may be aware of the fact that you visit the Site, and to
understand your choices about having such advertisers’ cookies turned off, please
visit http://www.aboutads.info/choices/ , http://www.youronlinechoices.com/ , or
http://www.networkadvertising.org/

 Social Media – These are cookies used to connect our Site to a third-party social
media platform. For example, these cookies enable you to share our Site’s content
through third-party social networks and other websites. They remember your details
after you sign in to a social media account from a website. These cookies may also be
used for advertising purposes.

 Unclassified – These are cookies that have not yet been categorized. We are in the
process of classifying these cookies with the help of their providers.

Web Beacons
Our Site contains electronic images known as web beacons (sometimes called single-pixel
gifs) and are used along with cookies to compile aggregated statistics to analyze how our Site
is used We use a third party to gather information about how you and others use our Site. For
example, we will know how many users access a specific page and which links they clicked
on. We use this aggregated information to understand and optimize how our Site is used.

How to Manage Cookies.
You have the right to decide whether to accept or reject certain cookies. You can set your
browser not to accept cookies, and the above websites tells you how to remove cookies from
your browser. However, in a few cases, some of our Site features may not function as a
result. Essential cookies cannot be rejected, as they are strictly necessary to provide you with
our Site.

3. Do Not Track

Most web browsers and some mobile operating systems and mobile applications include a
Do-Not-Track (“DNT”) feature signal setting you can activate to signal your privacy
preference about not tracking your online browsing activities. At this stage no uniform
technology standard for recognizing and implementing DNT signals has been finalized. As
such, we do not currently respond to DNT browser signal.
4. Promotional Communications.


We may use your personal information to send you updates (by email, text message,
telephone or post) about our Site or services, including promotions relating to our Site or
services.
You have the right to opt out of receiving promotional communications at any time by:
 Contacting us by using one of the methods listed in the “How to Contact Us” Section
below; or
 Using the “unsubscribe” link in emails or “STOP” number in texts; or
We may ask you to confirm or update your marketing preferences if you instruct us to
provide further communications in the future, or if there are changes in the law, regulation, or
the structure of our business.
5. How Your Personal Information is Collected.

We collect most of this personal information directly from you—in person, by telephone, text
or email and/or via our Site. However, we may also collect information:
 From a third party with your consent (e.g., your social media accounts including
Google, Facebook, Twitter, LinkedIn;);
 From cookies on our Site; and
 Via our IT systems, including automated monitoring of our Site and other technical
systems, such as our computer networks and connections, access control systems,
communications systems, and email and instant messaging systems.

6. How and Why We Use Your Personal Information.
Under data protection law, we can only use your personal information if we have a proper
reason for doing so. We use personal information collected via our Site for a variety of
business purposes described below. We process your personal information for these purposes
in reliance on our legitimate business interests, in order to enter into or perform a contract
with you, with your consent, and/or for compliance with our legal and regulatory obligations.
A legitimate business interest is when we have a business or commercial reason to use your
information, so long as this is not overridden by your own rights and interests.
We use (process) your personal information:


 To provide the Site and mange functionality, including for the purposes of managing
your account and keeping it in working order;


 To provide you with our services;


 To contact and communicate with Site visitors, including responding to requests and
inquiries, providing customer service, confirming submissions;


 To prevent and detect fraud against you or Company and as part of our efforts to keep
our Site safe and secure;


 To conduct checks to identify consumers and verify their identity;


 To ensure business policies are adhered to, e.g. policies covering security and internet
use, and to enforce our terms, conditions and other applicable policies;


 To request feedback and to contact you about your use of our Site.


 To update and enhance consumer records;


 If you choose to link your account with us to a third-party account (such as your
Google or Azure account), to facilitate account creation and logon process


 For statistical analysis to help the company manage its business, e.g. in relation to
financial performance, consumer base, product range or other efficiency measures;


 For operational reasons, such as improving efficiency, improving the user experience,
performance monitoring, training, and quality control;


 For other processing necessary to comply with professional, legal and regulatory
obligations that apply to our business, e.g. if we receive a subpoena or other legal
request, we may need to inspect the data we hold to determine how to respond.


 For marketing our Site, Company, or services to:
o existing and former customers;


o third parties who have previously expressed an interest in our Site, Company,
or services;


o third parties with whom we have had no previous dealings.

We may also anonymize, aggregate or de-identify personal information so the end-product
does not identify you or any other individual. Such aggregated, anonymized or de-identified
information is not considered personal information for purposes of this Privacy Policy and
we may use it for any purpose. For example, we may use this information to generate norms
by industry, geography, level, etc., enable us to understand where our Site are being utilize
and what products are being purchased, conduct ongoing validation studies, compile reports,
and improve the Site, the purchase process and our products.

7. Who We Share Your Personal Information With.
We routinely share personal information with:


 Our Business Partners. We disclose your personal information to other companies
with whom we partner to provide the Site and our services, to promote our services,
offers, or other promotions to consumers, and carry out other activities described in
this Privacy Policy.


 Our Service Providers. We disclose your personal information to third parties that
provide business, professional, or technical support services to us and/or administer
activities on our behalf.


 Our Analytics Providers. We disclose your personal information to parties that assist
us in performing analytics and help us measure the effectiveness of the Site and our
marketing and advertising efforts.


 Our Marketing and Advertising Partners. We disclose your personal information to
our marketing and advertising partners, including social media networks, third-party
advertising networks, and other parties that assist us in serving, measuring the
performance of, and optimizing our advertisements.


 Public posting and social sharing. When you post public comments on our Site, on
public forums like our social media sites, blogs, and online reviews, your comments
are accessible by other members of the public.


 Social media logins and other integrations. When you log into your customer account
using your social media account credentials, or use other social media services with
us, your personal information will be disclosed to the social media account provider
in connection with your login. By doing so, you authorize us to facilitate this sharing
of information, and you understand that this sharing is governed by the social media
site’s privacy policy that you used to log into your account.


 Governmental and Public Authorities. We disclose your personal information to
government and public authorities as necessary or permitted by the laws of any
jurisdiction in which we operate, including in response to a subpoena, court order,
investigative demand, request for cooperation from a law enforcement agency, or
similar request from a self-regulatory body or government agency.


 Relevant Third Parties in Connection with a Business Transaction. We may disclose
or otherwise transfer your personal information to an acquirer, successor, or assignee
as part of any merger, acquisition, debt financing, sale of assets, or similar transaction
as well as in the event of any insolvency, bankruptcy, or receivership in which
information is transferred to one or more third parties as one of our business assets.
We only allow our service providers to handle your personal information if we are satisfied
they take appropriate measures to protect your personal information. We also impose
contractual obligations on service providers relating to ensure they can only use your
personal information to provide services to us and to you.


We may also need to share some personal information with other parties to the extent we
believe it is necessary or appropriate to (1) protect our operations and those of our affiliates
and subsidiaries; (2) investigate and prevent against fraud and other illegal activity; (3)
protect our rights, privacy, safety, property, and/or those of others; or (4) allow us to pursue
available remedies or limit damages that we may sustain.
We may disclose your personal information for other reasons described at the time of
information collection or prior to disclosing your information. Additionally, we may disclose
your personal information with your consent or when you direct us to do so.
Except as set forth above, we will not share your personal information with any other third
party.

8. How Long Your Personal Information Will Be Kept.
We will only keep your personal information for as long as it is necessary for the purposes
set out in this Privacy Policy, unless a longer retention period is required or permitted by law
(such as tax, accounting or other legal requirements, to respond to any questions, complaints
or claims made by you or on your behalf, and to show that we treated you fairly). Different
retention periods apply for different types of personal information. To determine the
appropriate retention period for personal information, we consider the amount, nature, and
sensitivity of personal information; the potential risk from unauthorized use or disclosure of
the personal information; the purpose(s) for which we use or may use the personal
information; whether we can achieve the purpose(s) through other means; and the applicable
legal requirements We will not retain your personal information for longer than necessary for
the purposes set out in this Privacy Policy. Different retention periods apply for different
types of personal information. To determine the appropriate retention period for personal
information, we consider the amount, nature, and sensitivity of personal information; the
potential risk from unauthorized use or disclosure of the personal information; the purpose(s)
for which we use or may use the personal information; whether we can achieve the
purpose(s) through other means; and the applicable legal requirements.
When it is no longer necessary to retain your personal information, we will delete or
anonymize it.
9. Children and our Site.
Our Site is not directed to children, and you may not use our Site if you are under the age of
18. If you are under 18, do not use our services, access the Site, or provide any information
about yourself including, without limitation, your name, address, email address or any screen
name or user name you may use.
If we learn that we have collected or received personal information from a child under 13
without verification of parental consent, in compliance with the Children’s Online Privacy
Protection Act, we will purge such information from our database and cancel the
corresponding accounts. If you believe we may have any information from or about a child
under 13, please see our “How to Contact Us” Section below. Please visit the FTC's website
at www.ftc.gov for tips on protecting children's privacy online.
10. Keeping Your Personal Information Secure.
We use reasonable and appropriate physical, technical, and administrative safeguards which
are designed to protect your information from unauthorized use, access, loss, misuse,
alteration, or destruction. We endeavor to protect the personal information we receive, gather
and store, by such means as password protection, firewalls and other means. We limit access
to your personal information to those who have a genuine business need to access it. Those
processing your information will do so only in an authorized manner and are subject to a duty
of confidentiality. We also require that third party service providers acting on our behalf or
with whom we share your information also provide appropriate security measures in
accordance with industry standards. We also have procedures in place to deal with any
suspected data security breach. We will notify you and any applicable regulator of a
suspected data security breach where we are legally required to do so.
Please note, however, no system can be completely secure and transmissions over the
internet are never entirely secure. Therefore, although we take steps to secure your
information, we cannot guarantee your information, searches, or other communications
will always remain secure.
Any such transmission of information by you over the internet is
at your own risk.
11. California Shine the Light Law.

California Civil Code Section 1798.83, also known as the "Shine The Light" law permits
individuals who are California residents to request and obtain from us, once a year and free
of charge, information about categories of personal information (if any) we disclosed to third
parties for direct marketing purposes and the names and addresses of all third parties with
which we shared personal information in the immediately preceding calendar year. We do
not disclose personal information that corresponds to the categories of personal information
set forth under Cal. Civ. Code § 1798.83 to third parties for the third parties’ direct marketing
purposes.
12. A Note to Users Outside of the United States.
Information may be held at our offices and those of our third party agencies, service
providers, representatives and agents as described above (see above: “Who We Share Your
Personal Information with”).
Company is headquartered in the United States of America (“U.S.”) and utilizes service
providers in the U.S. The Site is not intended for Site visitors outside the U.S. If you are a
non-U.S. user of the Site, by visiting the Site and providing us with data, you acknowledge
and agree that your personal information may be processed for the purposes identified in this
Privacy Policy. If you choose to access our Site outside the U.S., Company and our service
providers may transfer your personal information to, or access it in, jurisdictions that may not
provide equivalent levels of data protection as your home jurisdiction. In particular, you are
advised that the U.S. uses a sectoral model of privacy protection that relies on a mix of
legislation, governmental regulation, and self-regulation. Where the laws of your country
allow you to do so, by using the Site or purchasing our products or by providing your data, you consent and authorize Company to transfer, store, and use all such personal information in the U.S. (and any other country where we or our third party service providers may operate) which may not offer an equivalent level of protection to that required in the country where
you reside and to the processing of that personal information by us on our servers located in
the U.S., as described in this Privacy Policy. If you do not want your personal information
transferred to the U.S. and any other country where we or our third party service providers
may operate, please do not submit any information to us or use our Site or purchase products.
13. Third Party Websites.

If, in your interactions with the Site, you are linked or directed to, or click on, a third party
website, we cannot control what information you may provide to that party or on that
website, and we are not responsible for how that party may use or disclose any information
you may provide to them. This is not as an endorsement by us of any third party website,
content that may be offered on such third party website, or of any products or services
provided by such third party. We do not control, nor are we responsible for, such third party
website, product or service offerings. As such, we urge that you exercise caution before
providing them with your personal information and to review the third party’s privacy policy
for information on its data processing practice.
You should contact the site administrator for such third party website if you have any
complaints, claims, concerns or questions regarding such third party website or its privacy
practices.
14. Changes to this Privacy Policy.

This Privacy Policy was published on the date “Last Updated” above.
We may change this Privacy Policy from time to time. Changes to this Privacy Policy will be
made by updating this page. Please visit this Privacy Policy regularly to read the current
version.
15. How to Contact Us.

Please contact us by post, email or telephone if you have any questions about this Privacy
Policy or the information we hold about you.
Our contact details are shown below:
Detroit Move Coalition
1074 Woodward Ave., Detroit, MI 48226
legal@movedetroit.com

Text Messaging & Communications

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  • Message and data rates may apply
  • You can opt out at any time by replying STOP
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We do not sell or share your phone number with third parties for marketing purposes.